Webinar: Conversion Rate Cage Match – Battle of the CRO Titans 2!

Martin Greif is a conversion rate optimization expert, author, speaker, entrepreneur, senior executive, team leader and the kind of guy who likes to see everyone win. He brings more than 25 years of sales and marketing experience to his role at SiteTuners, where he is responsible for driving revenue growth, establishing and nurturing partner relationships, and creating value for SiteTuners’ broad customer base. In addition to running SiteTuners’ day-to-day operations, Martin also represents SiteTuners by speaking at industry events worldwide.

Martin joined SiteTuners in 2013, following a 10-year stint as President of PrivacyPartners, a company he founded in 2003. Over the course of his career, he has served in executive-level sales and marketing roles at COMTEX News Network, Microsystems Technology, INSO Corporation, CompuServe and Cullinet Software. He is a former board member for DocuVantage Corporation, the Association for Information and Image Management and ObjectWorld Corporation. Martin is known for being a strong leader, excellent team builder and a man of his word. Colleagues and clients have called him “a straight shooter,” “tenacious and loyal,” and “easy to work with.” He has a knack for understanding people and developing long-lasting professional relationships. Martin brings passion, creativity, and a great sense of humor to every business challenge.

By combining strong interpersonal skills with solid business experience, Alejandro has discovered his ability to gain agreement with clients on implementing effective conversion strategies. This proficiency has empowered him to make a significant impact on the organizations he has collaborated with. Personally, there is nothing more gratifying to him than assisting others in achieving success. He firmly believes that success begets success, and his personal growth is intrinsically linked to his commitment to giving back.

As Senior Director of Optimization, Jeff works directly with clients, and also manages and mentors SiteTuners’ internal Optimization and Traffic Acquisition Teams, helping our Directors of Optimization and Paid Media team in developing strategy and optimization techniques for clients. Jeff is a conversion rate optimization expert, entrepreneur, speaker, and seasoned veteran of the digital space, with more than 18 years of experience in all aspects of online marketing. With a strong background in e-commerce, paid media, SEO, and social media, he is able to develop and optimize the complete user journey, turning users into customers, and ultimately advocates for brands.

Jeff joined SiteTuners in 2018, when Sitetuners acquired his paid media company, Rougarou Studios, which he started after transitioning from a decade with BBQGuys.com as the Director of Marketing, where his duties included management of the Conversion, Content, and Traffic Acquisition teams, overseeing the Pay-Per-Click, Search Engine Optimization, Email, and Social strategies and discovering new avenues for driving revenue to the e-commerce websites. Bringing a strong leadership background and a passion for digital marketing, Jeff is an advocate for his customer’s customers, and looks to bring innovative ideas and techniques to help improve their experience, and through this, his customer’s bottom line.