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Latest Tips and Resources
Pop-Ups and Overlays for CRO: Exploring the Impact on Conversion Rate
When it comes to conversion rate optimization (CRO), one common strategy businesses use is the implementation of pop-ups, overlays, and other on-site promotions. Their mission? To capture user attention and drive conversions on websites.
The Power of Heatmaps for Better Conversions
Do you know exactly what your website visitors do on each page? Where their mouse hovers, what catches their eye, and where they click? Here, heatmaps for better conversions are your insight into these user interactions.
Mapping User Journeys for Optimal Conversions: A Guide for Executives
Mapping the user journey is crucial to improving your conversion funnels for maximizing sales and engagement. Different funnel models like AIDA and TOFU can track and analyze the customer journey.
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