SiteTuners Terms and Conditions

Last updated: October 1, 2026

These Terms and Conditions (the “Terms”) govern your use of SiteTuners.com and any services provided by SiteTuners LLC, a Florida limited liability company (“SiteTuners,” “we,” “us,” or “our”).
By purchasing, subscribing to, accessing, or using our Services, you or the business or organization you represent (“Client,” “you,” or “your”) agree to these Terms. Client and SiteTuners may be referred to herein individually as a “party” and collectively as the “parties”.
If you accept these Terms on behalf of a business or other entity, you represent that you have authority to bind that entity, in which case the terms “Client”, “you” or “your” shall refer to such entity.
If Client and SiteTuners enter into a separate signed Master Services Agreement (“MSA”), Statement of Work (“SOW”), proposal, order form, change order, or other written agreement, that agreement will control over these Terms to the extent of any conflict.

1. Services

SiteTuners provides conversion rate optimization, user experience optimization, research, strategy, consulting, design, development, testing, analytics, search optimization, artificial-intelligence visibility optimization, and related professional services (collectively, the “Services”).
The specific Services provided to Client depend upon the subscription, service level, proposal, SOW, order form, or other agreement applicable to the engagement.
Unless otherwise agreed in writing, Services will be performed during SiteTuners’ normal business hours. SiteTuners is not obligated to provide evening, weekend, holiday, emergency, or after-hours support unless expressly included in the applicable agreement between Client and SiteTuners.
SiteTuners may use employees, independent contractors, software, artificial-intelligence tools, third-party platforms, and other resources in performing the Services.

2. Scope of Services and Additional Work

The Services to be perfomed by SiteTuners for Client (the “Scope”) and fees included in such engagement will be described in the applicable subscription, proposal, SOW, order form, or other written agreement.
Our fees billed to Client in connection with the Scope do not include fees related to additional or out-of-Scope work (the “Additional Work”) . Therefore, any Additional Work will require a separate SOW, proposal, change order, or other written authorization specifying the scope of the Additional Work and related fees and applicable terms.
SiteTuners is not obligated to begin any Additional work until the additional Scope and fees have been approved in writing by each party.

3. Client Responsibilities

Client agrees to provide SiteTuners with timely access to the information, personnel, websites, analytics systems, advertising platforms, software, credentials, approvals, and other resources reasonably required to perform the Services in a timely manner.
Client is responsible for:

the accuracy and legality of information and materials supplied to SiteTuners;
obtaining appropriate rights and permissions for content, trademarks, images, software, data, and other materials supplied to SiteTuners;
timely review and approval of recommendations, designs, development work, tests, and other deliverables when approval is required;
implementing recommendations or deliverables outside SiteTuners’ agreed scope;
the operation, security, accessibility, and legal compliance of Client’s business, websites, applications, and marketing activities; and
obtaining appropriate legal, regulatory, accessibility, tax, or other professional advice.

Delays in providing information, access, feedback, approvals, or other Client dependencies may affect schedules, testing, deliverables, and results (“Client Delay”). As such, SiteTuners shall not be responsible for any delay in SiteTuners’ performance arising out of a Client Delay. For the avoidance of doubt, if an agreed-upon delivery schedule is not met due to a Client Delay, then the parties shall work together in good faith to revise such schedule to account for such Client Delay and memorialize that agreement in writing as a change order.

4. SiteTuners Personnel

SiteTuners is solely responsible for directing, managing, supervising, and/or controlling its employees, contractors, and other personnel.
Client may communicate desired outcomes, priorities, business requirements, deadlines, concerns, and reasonable service expectations.
However, Client will not direct, control, or supervise the manner or means by which SiteTuners’ personnel perform the Services.
Client may raise concerns regarding the performance or conduct of SiteTuners’ personnel, and SiteTuners will reasonably consider those concerns.

5. Third-Party Software and Technology

SiteTuners may determine that third-party software, platforms, subscriptions, or technologies are desirable or reasonably necessary to perform the Services.
These may include, without limitation:

A/B or multivariate testing platforms;
heat-mapping and session-recording tools;
analytics and reporting platforms;
SEO platforms;
keyword research, keyword tracking, or keyword-mapping tools;
competitive-intelligence tools;
artificial-intelligence platforms;
generative-engine optimization (“GEO”) tools;
AI search, recommendation, citation, or visibility-monitoring platforms;
large-language-model monitoring or optimization platforms; and
other marketing, analytics, research, optimization, development, or reporting technologies.

Unless expressly included in Client’s fees, third-party software and technology costs are additional and are the responsibility of Client.

Client-Licensed Tools
SiteTuners may require Client to license a third-party tool directly and provide SiteTuners with appropriate access.
Client will be responsible for fees charged by the third-party provider and for compliance with that provider’s terms.

SiteTuners-Licensed Tools
At Client’s request, or when SiteTuners determines that centralized licensing or administration is appropriate, SiteTuners may obtain or maintain third-party software or technology on Client’s behalf.
In such cases, SiteTuners will invoice Client separately for the applicable cost of the third-party product plus a fifteen percent (15%) Technology Administration Fee.
The Technology Administration Fee compensates SiteTuners for procurement, account administration, configuration, billing, license administration, vendor management, and related administrative responsibilities.
Third-party pricing may change at any time. Client will be responsible for any price increases imposed by the applicable provider, together with the 15% Technology Administration Fee.
Unless otherwise agreed in writing, third-party technology charges are separate from Client’s monthly SiteTuners Subscription fee.
Client remains responsible for third-party charges incurred or committed on Client’s behalf. Cancellation of SiteTuners Services does not guarantee cancellation, transfer, or refund of any third-party license or commitment.

6. Subscription Services and Initial Billing

Certain SiteTuners Services are offered on a monthly subscription basis (“Subscription Services”).
If Subscription Services begin after the first day of a calendar month, the initial month’s Subscription fee will be prorated for the remainder of that month.
After the initial prorated period, Subscription Services automatically renew on the first day of each calendar month until cancelled pursuant to Section 8.
The full monthly Subscription fee is due and charged on the first day of each month.
Unless otherwise agreed in writing, monthly Subscription Services are billed in advance.

7. Automatic Payment

Client authorizes SiteTuners to charge the payment method provided by Client for amounts due under Subscription Services, including approved credit card or ACH payment arrangements.
If an automatic payment fails, SiteTuners may attempt to process the payment again or invoice Client directly.
Use of a payment method does not change Client’s obligation to pay amounts when due.

8. Cancellation

Client may cancel Subscription Services at any time by providing written notice to SiteTuners.
Cancellation does not immediately terminate Services and does not prevent the next scheduled monthly billing for the Subscription Services.
Regardless of when during a calendar month Client provides notice of cancellation, Client will be charged for one additional full month of Subscription Services on the first day of the following calendar month.
That charge will constitute Client’s final regular monthly Subscription charge.
SiteTuners will continue providing Services through the end of that final paid calendar month.
During the final service month, SiteTuners may:

continue scheduled Services;
complete work already in progress;
finalize or deliver work product;
document recommendations or findings;
transition projects or information; and
reasonably wind down the engagement.

At the end of the final paid month, the Subscription will terminate and no additional regular monthly Subscription fees will be charged unless the parties agree otherwise in writing.

Example
If Client cancels on March 3 or March 29, Client will be charged for one final full month on April 1.
SiteTuners will continue providing Services through April 30, after which the Subscription ends.

9. No Pauses

Subscription Services may not be paused, frozen, temporarily suspended, deferred, or placed on hold at Client’s request.
If Client wishes to discontinue Services temporarily, Client must cancel in accordance with Section 8.
If Client later wishes to resume Services, the new engagement will be treated as a new Subscription and will be subject to SiteTuners’:

then-current pricing;
then-current service offerings;
staffing and scheduling availability; and
then-current Terms.

A suspension imposed by SiteTuners for nonpayment, breach, security concerns, unlawful conduct, or another legitimate business or legal reason does not constitute a Client-requested pause and does not waive amounts due.

10. Payment, Late Payments and Collection Costs

Client agrees to pay all fees, approved expenses, third-party technology costs, and other amounts when due.
Amounts not paid when due may accrue interest at the lesser of 1.5% per month or the maximum rate permitted by applicable law.
SiteTuners may suspend Services while amounts remain unpaid.
Client remains responsible for amounts incurred before suspension or termination.
Client will also be responsible, to the extent permitted by law, for reasonable costs incurred in collecting overdue amounts, including:

collection agency fees;
reasonable attorneys’ fees;
court costs; and
other reasonable collection expenses.

11. Expenses

Client will reimburse SiteTuners for reasonable third-party or out-of-pocket expenses expressly included in the applicable SOW or otherwise approved by Client.
Unless otherwise agreed, approved reimbursable expenses will be invoiced separately and are due within ten (10) days of invoice.
Travel requiring reimbursement must be approved by Client in advance.
Airfare, lodging, meals, ground transportation, and other specific travel arrangements may be addressed in the applicable proposal, SOW, or MSA.

12. Refunds

Except as expressly stated in these Terms or otherwise agreed in writing, fees paid for Services are nonrefundable.
If a specific SiteTuners website-review product is expressly offered with a SiteTuners satisfaction guarantee, Client may request a refund within seven (7) days following delivery of that review.
Unless otherwise expressly stated, that refund policy does not apply to:

Subscription Services;
consulting engagements;
development work;
testing programs;
third-party software;
Technology Administration Fees; or
other professional Services.

13. Intellectual Property and Work Product

Client Materials
Client retains ownership of content, trademarks, data, software, intellectual property, and other materials supplied by Client to SiteTuners.
Client grants SiteTuners a limited license to use Client Materials as reasonably necessary to provide the Services.

SiteTuners Materials
SiteTuners retains ownership of its pre-existing and generally applicable:

methodologies;
processes;
frameworks;
systems;
techniques;
templates;
research methods;
software;
tools;
prompts;
workflows;
models;
documentation;
know-how; and
intellectual property.

SiteTuners also retains ownership of materials developed independently of Client or generally applicable to SiteTuners’ business or Services.
These are collectively referred to as “SiteTuners Materials.”

Client Deliverables
Subject to full payment of all amounts owed, Client owns the final Client-specific designs, written deliverables, development work, and other final work products expressly created for Client under the applicable engagement (“Client Deliverables”).
To the extent Client Deliverables incorporate SiteTuners Materials, SiteTuners grants Client a perpetual, non-exclusive, royalty-free license to use those SiteTuners Materials as incorporated into the Client Deliverables.
SiteTuners retains the right to use general knowledge, skills, experience, ideas, techniques, concepts, and know-how developed or acquired while performing the Services, provided SiteTuners does not disclose Client’s Confidential Information.

14. Confidentiality

Each party may receive confidential or proprietary information from the other.
“Confidential Information” includes non-public:

business information;
financial information;
strategies;
customer information;
trade secrets;
pricing;
analytics;
software;
marketing plans;
proposals;
data; and
other information a reasonable person would understand to be confidential.

Each party agrees to:

use Confidential Information only as necessary to perform or receive the Services;
take reasonable measures to protect it;
not disclose it to third parties except to employees, contractors, professional advisers, or service providers with a reasonable need to know and appropriate confidentiality obligations; and
notify the other party after becoming aware of a material unauthorized disclosure or access.

Confidential Information does not include information that:

becomes publicly available without breach of these Terms;
was lawfully known before disclosure;
is lawfully obtained from another source without a confidentiality obligation; or
is independently developed without use of the other party’s Confidential Information.

A party may disclose Confidential Information when required by law, subpoena, or court order.
These confidentiality obligations survive termination.

15. Results, Client Names and Case Studies

Unless Client and SiteTuners otherwise agree in writing, Client grants SiteTuners permission to identify Client as a SiteTuners customer and to use Client’s name and logo in SiteTuners’ customer lists, presentations, website, and marketing materials.
SiteTuners may also publicize high-level results obtained through the engagement, including:

percentage improvements in performance metrics;
descriptions of Services performed;
before-and-after website images; and
product or service lines affected by the engagement.

SiteTuners will not publicly disclose Client’s confidential underlying revenue, sales, customer, or similar proprietary data solely to substantiate percentage-performance claims.
Any detailed written case study specifically attributed to Client will be provided to Client for reasonable review before publication.
Approval by Client will not be unreasonably withheld, conditioned or delayed.

16. Accessibility, Regulatory Compliance and Legal Advice

SiteTuners is not a law firm and does not provide legal advice.
Unless expressly stated in a signed agreement, SiteTuners does not provide certification of compliance with:

the Americans with Disabilities Act (“ADA”);
the Web Content Accessibility Guidelines (“WCAG”);
privacy laws;
regulatory requirements; or
other legal standards.

SiteTuners does not warrant or represent that Client’s website, applications, content, products, business practices, or Services comply with any particular law, regulation, accessibility standard, or industry requirement.
Client is responsible for obtaining appropriate professional advice concerning its legal and regulatory obligations.

17. Third-Party Services

SiteTuners’ Services may use, integrate with, recommend, depend upon or contain links to third-party:

websites;
software;
platforms;
APIs;
analytics systems;
testing systems;
hosting providers;
advertising platforms;
artificial-intelligence services; and
other technology.

SiteTuners does not control those providers and is not responsible for their availability, security, pricing, performance, privacy practices, terms, errors, interruptions, changes, or discontinuation.
Client’s use of third-party services may be subject to separate terms imposed by those providers.
You acknowledge and agree that SiteTuners shall not be responsible or liable, directly or indirectly, for any damage or loss arising out of (or caused, or alleged to be caused, by) your use of, or reliance on, any third-party content, goods or services.

18. Results and Disclaimer of Warranties

SiteTuners will perform the Services in a professional and commercially reasonable manner.
Except for that commitment and any express warranty contained in a signed agreement, the Website, Services, recommendations, deliverables, software, and related materials are provided “AS IS” and “AS AVAILABLE.”
To the fullest extent permitted by law, SiteTuners disclaims all other express or implied warranties, including, without limitation, warranties of:

merchantability;
fitness for a particular purpose;
non-infringement;
accuracy;
availability; and
particular business results.

Marketing and conversion performance depend upon numerous factors outside SiteTuners’ control, including, without limitation:

website traffic;
market conditions;
advertising;
Client implementation;
products and pricing;
competitors;
customer behavior;
search-engine algorithms;
artificial-intelligence systems;
changes to third-party platforms; and
general economic or business conditions.

SiteTuners therefore does not guarantee performance, including, without limitation, performance by any metric tied to:

specific conversion-rate increases;
leads;
revenue;
sales;
profitability;
traffic;
search-engine rankings;
statistically significant testing results;
AI citations or recommendations;
visibility in ChatGPT, Google, Gemini, Claude, Perplexity, or other AI systems; or
regulatory or accessibility compliance.

19. Limitation of Liability

To the fullest extent permitted by law, neither party will be liable to the other for indirect, incidental, special, exemplary, punitive, or consequential damages arising from or relating to the Services or these Terms, including lost profits, lost revenue, lost opportunities, or loss of data.
SiteTuners’ total cumulative liability arising from or relating to the Services or these Terms will not exceed the total fees actually paid by Client to SiteTuners during the twelve (12) months immediately preceding the event giving rise to the claim.
Any legal action arising from the Services or these Terms must be commenced within one (1) year after the claim first arose, except where applicable law requires otherwise.

20. Indemnification

Each party agrees to defend, indemnify, and hold harmless the other party and its officers, directors, employees, contractors, and representatives from third-party claims, damages, liabilities, judgments, settlements, costs, and reasonable attorneys’ fees arising from the indemnifying party’s gross negligence, willful misconduct, or material violation of applicable law.
Client additionally agrees to defend, indemnify, and hold harmless SiteTuners from third-party claims arising from:

materials, content, data, software, trademarks, images, or instructions supplied by Client;
allegations that Client-provided materials infringe third-party intellectual-property rights;
Client’s products or services;
Client’s advertising, claims, representations, or website content;
Client’s business practices;
Client’s modification or implementation of SiteTuners recommendations or deliverables; or
Client’s failure to comply with laws or regulations applicable to Client’s business.

The indemnified party will provide reasonably prompt notice of a claim and reasonable cooperation with the defense.

21. Non-Solicitation

During the engagement and for twelve (12) months after it ends, neither party will directly or indirectly solicit or attempt to solicit an employee or contractor of the other party who materially participated in the Services to terminate or otherwise modify his or her relationship with such party.
This restriction does not prohibit:

general recruiting advertisements not specifically directed at the other party’s personnel;
independently initiated applications by the employee or contractor;
contacts that predate the SiteTuners engagement; or
hiring approved by the other party in writing.

22. Material Breach and Opportunity to Cure

Except where immediate suspension or termination is permitted below, either party may terminate an engagement for a material breach by providing written notice describing the breach.
The breaching party will have fifteen (15) days after receipt of notice to cure the material breach.
If the breach is not cured within that period, the non-breaching party may terminate the applicable Services or agreement.
SiteTuners may suspend or terminate Services immediately when reasonably necessary because of:

nonpayment;
fraud;
unlawful activity;
misuse of the Services;
material security concerns;
abusive or threatening conduct toward SiteTuners personnel; or
circumstances in which continued performance would create unreasonable legal, security, or business risk.

23. Termination by SiteTuners

SiteTuners may terminate an ongoing engagement for convenience by providing reasonable written notice to Client.
If SiteTuners terminates for convenience, Client will not be charged the additional final month that applies when Client cancels the Services.
SiteTuners will charge Client only for Services provided, amounts earned, approved expenses incurred, and applicable third-party commitments through the effective termination date.
Any prepaid amounts attributable solely to Services that SiteTuners will not provide following a SiteTuners-initiated termination for convenience will be refunded or credited as appropriate.

24. Effect of Termination

Termination does not relieve Client of payment obligations incurred before the effective termination date.
Sections that by their nature should survive termination will continue in effect, including provisions concerning:

payment;
collection costs;
intellectual property;
confidentiality;
publicity rights already granted;
warranty disclaimers;
limitation of liability;
indemnification;
dispute resolution; and
other provisions reasonably intended to survive.

25. Independent Contractor

SiteTuners is an independent contractor and not an employee, partner, joint venturer, fiduciary, or agent of Client.
Each party is responsible for its own:

employees and contractors;
compensation;
payroll obligations;
taxes;
insurance; and
employment-law obligations.

Nothing in these Terms authorizes either party to create an obligation on behalf of the other.

26. Governing Law and Venue

These Terms and any Services provided by SiteTuners will be governed by the laws of the State of Florida, without regard to conflict-of-law principles.
Any lawsuit or legal proceeding arising from or relating to these Terms or the Services will be brought exclusively in a state or federal court having jurisdiction in or serving Hillsborough County, Florida.
Each party consents to jurisdiction and venue in those courts.
The prevailing party in litigation arising from the Services or these Terms will be entitled to recover reasonable attorneys’ fees and costs to the extent permitted by law.

27. Website and SiteTuners Intellectual Property

Except for Client Materials and Client Deliverables, SiteTuners owns or licenses the Website and its:

content;
text;
graphics;
designs;
trademarks;
functionality;
software;
methods; and
other intellectual property.

Nothing in these Terms transfers ownership of SiteTuners intellectual property except for the specific Client Deliverables described in Section 13.

28. Changes to These Terms

SiteTuners may update these Terms from time to time.
Revised Terms will apply prospectively from their stated effective date.
SiteTuners will provide reasonable notice to existing Subscription Clients before a material change to these Terms becomes effective.
Material changes to pricing, cancellation obligations, ownership rights, or other substantial commercial provisions will not retroactively change amounts or obligations that have already accrued.
Continued use of Services after revised Terms become effective constitutes acceptance of those Terms to the extent permitted by applicable law.

29. Entire Agreement and Order of Precedence

These Terms, together with any applicable signed agreement, proposal, SOW, order form, or change order, constitute the agreement governing the applicable Services.
If documents conflict, they will control in the following order:

a separately signed Master Services Agreement or amendment;
a separately signed Statement of Work, proposal, order form, or change order; and
these Terms and Conditions.

30. Assignment

Neither party may assign its rights or obligations under an engagement without the other party’s written consent, except in connection with a merger, acquisition, corporate reorganization, or sale of substantially all of the assigning party’s relevant business or assets.

31. Severability

If any provision of these Terms is determined to be invalid or unenforceable, the remaining provisions will remain in effect.
Where legally permitted, the affected provision will be interpreted or modified to the minimum extent necessary to make it enforceable.

32. Waiver

A party’s failure to enforce a provision of these Terms does not constitute a waiver of that provision or of the right to enforce it later.

33. Electronic Acceptance

A party’s failure to enforce a provision of these Terms does not constitute a waiver of that provision or of the right to enforce it later.

34. Headings

Headings are provided solely for convenience and do not affect the interpretation of these Terms.

35. Contact and Cancellation Notices

Questions regarding these Terms or written notices of cancellation may be submitted to:

SiteTuners LLC
14502 N. Dale Mabry Hwy, Suite 200
Tampa, Florida 33618
United States
Phone: 800-521-6056
Email: