Category: Podcasts

5 Lessons You Need to Learn to Be a CRO Consultant

Running a conversion rate optimization agency is a tricky business. If you’re merely handing off blueprints and letting the client do the testing, there’s the risk of the test plans getting lost in translation; and if you’re doing the test end-to-end, you have to deal with the IT team who might not be necessarily ecstatic about the additional tasks on their plate. read more