A Guide to Crafting a Content Strategy that Converts

People are social animals, and we use reviews as a shortcut to decision-making. User reviews reduce the customers’ anxiety and increase trust that what they will receive will match the product description and image. However, it’s easy to get reviews wrong even if you have them on your site. In this post, we discuss how you can make reviews obvious, honest, and usable. Plus, learn how you can nudge customers to leave feedback on your site.

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Leveraging CRO Insights to Inform Product Development and Innovation

E-commerce, Persuasion / By Marty Greif

Leveraging CRO Insights to Inform Product Development and Innovation Read More »

Maximizing Conversion Rates with Effective Customer Review Strategies

E-commerce, Persuasion / By Marty Greif

Maximizing Conversion Rates with Effective Customer Review Strategies Read More »

Discount Pricing Strategies Online Stores Should Consider

E-commerce, Persuasion / By Stacey Mason

Discounts are double-edged swords. Good discount pricing strategies can lift your online store, but poorly executed discounts can have adverse effects.

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The Psychology of Persuasion: How to Influence User Behavior

Persuasion / By Marty Greif

Persuasion is an important aspect of our daily interactions, often going unnoticed. Understanding the nuances of persuasion can make you a skilled persuader, positively affecting your relationships, career, finances, business, and friendships.

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How to Leverage Persuasion to Boost Conversions

Leveraging Persuasion to Boost Conversion Rates: A Complete Guide for Executives

Persuasion / By Marty Greif

Are you trying to improve your business’s online performance and increase conversion rates? In the highly competitive digital landscape, it’s crucial to employ strategies that persuade visitors to take the desired actions on your website.

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Using Persuasion Techniques to Drive Higher Conversions

Persuasion / By Marty Greif

Learn effective persuasion techniques and how to properly use the elements of persuasion on your website and other digital channels.

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Free Webinar: Website Persuasion Techniques to Drive Higher Conversions

Marketing ROI, Persuasion / By Stacey Mason

Join SiteTuners President Marty Greif in a free webinar on website persuasion techniques to drive higher conversions. You will learn 7 techniques to make your digital marketing much more persuasive and actionable.

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Free Webinar: Get Your Website Visitors to Take Action

Persuasion, User Experience / By Stacey Mason

Join SiteTuners President Marty Greif in a free webinar on getting your website visitors to take action. In this presentation, Marty will share some tips that will help your visitors to convert on your website.

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Scarcity Marketing in E-commerce: How Fear is Part of the Conversion Process

E-commerce, Persuasion / By Alejandro De Mosteyrin Muñoz

Website visitors have some level of fear about not accomplishing their task. Scarcity marketing can nudge some of those visitors to convert. Learning to harness scarcity marketing and understanding how to manage shopper concerns are both critical to increasing conversion rates.

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