Marty Greif

Martin Greif is a conversion rate optimization expert, author, speaker, entrepreneur, senior executive, team leader and the kind of guy who likes to see everyone win. He brings more than 25 years of sales and marketing experience to his role at SiteTuners...

Optimize Marketing for Mobile Traffic: App vs Mobile Website

Optimize Marketing for Mobile Traffic: App vs Mobile Website

The exponential growth of mobile users presents new challenges and opportunities for digital marketers. In this article, we discuss the importance of optimizing your website for mobile traffic. We also explore the pros and cons of mobile websites and apps to help you decide on which platform is best for meeting the needs of your mobile users.

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