There’s not a whole lot of reasons you should NOT go to SMX West. In fact, barring timing and budgets, there’s not one reason we can think of. But if you needed any convincing at all that SMX will be useful this year, just consider that the guests make up a who’s who of the online marketing world:
- Danny Sullivan of Search Engine Land
- Bill Tancer of Hitwise
- Eric Enge of Stone Temple Consulting
- Gary Illyes of Google
- Dr. Peter Meyers of Moz
- And of course, Tim Ash of SiteTuners
That’s a lot of intelligence packed under one roof.
Don’t Miss Tim’s Session
Actionable Insights & Conversion Tactics for SEMs
March 4, 10:45 am to noon SMX is an SEO-driven event first, and anything else second. That doesn’t keep it from having a few great conversion sessions, and Tim’s discussion with Luke Alley and Soren Ryherd about what makes great SEM work is going to be invaluable to anyone running a campaign. Whether it’s refinements to messaging, conversion tweaks for your landing pages, or improving your audience segmentation, the session should help marketers with different specializations run SEM like a pro.