There are generally two reasons marketers conduct split tests. The first one is continual site improvements – getting more conversions, lowering the bounce rate, and so on. The second reason is to get data so that you…
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If your offers are laid out to appeal to the customer’s logical brain, you’re barking up the wrong tree. We like to think we make decisions rationally, but we don’t. Join SiteTuners CEO…
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When someone mentions UX, the association is usually good – you’re crafting great experiences for people who matter. Google searchers seem to regard it pretty well: By the way, the one thing that…
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Forms, they’re a critical juncture in the conversion process. When a potential customer starts filling out a form, may it be in the registration or checkout process, it’s an indication that they’re ready…
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A Business-Suit Onesie. Silver Reversible Disco Hoodies. Poo Emoji Dress. These are some of the quirky clothing items Betabrand sells. Their ticket to success, however, was anchored around corduroy pants with wales running horizontally…
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We at SiteTuners get it – it’s tough to build great mobile experiences on top of creating usable desktop designs. We respect many of the sites we will cite in this post greatly…
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