Martin Greif
Speaking Topics

Custom Talks Designed for Your Audience

Martin Greif

Digital Marketing Keynote Speaker & Expert

With years of experience in Digital Marketing, Sales and Marketing Management, Martin can create the exact custom talk designed for your audience. Whether you need a motivational speech or a hands-on how-to workshop Martin will engage your audience.

“It is easy to recommend Marty as an educator, partner and expert consultant for all things conversion rate optimization that improve sales. His direct, informative and entertaining teaching style enables easy adoption of the material.”
Nicholas Gantenberg, Ph.D.
Digital Marketing Consultant, BraveWeb LLC a WSI firm

“We were introduced to Marty and by implementing his suggestions, our conversion rate doubled. That’s after only implementing a third of what he suggested. Marty is very tuned in to our needs as entrepreneurs – I would highly recommend Marty!”
Juliette Samuel
CEO, Founder at Nyraju Skin Care

Speaking Topics

Martin specializes in creating custom keynotes and breakouts. Just let him know what you are looking for and what your goals are, or choose from one of his standard presentations. And yes, even these options can be customized for your audience.

Proving Best Practices by Testing
True Connections in the Digital World
The Seven Deadly Sins of Landing Page Design
Your Baby Is Ugly – Rapid-fire Live Landing Page Critiques
The Conversion Maturity Model – A Roadmap to Higher Online Profits
Pivoting to Digital in Uncertain Times
Proving Best Practices by Testing

Measurable and impactful testing wins – and only use 4 of the top “best practices”!

As the foundation of this talk, Martin starts with the 3 basic questions your website needs to answer for visitors to convert:

  • Am I in the right place?
  • How do I feel about this site?
  • What am I supposed to do here?

Understanding these answers is important because “it’s not about you, it’s all about your visitors”. It does not matter if you are performing A/B tests, optimizing landing pages, or redesigning your website, aligning user intent with their website experience is the only way to increase your conversion rate.

With the foundation set , Martin will then show you how to get measurable and impactful gains – by only applying 4 of the industry’s top best practices.

What are the 4 best practices? You’ll have to attend Martin’s talk to learn the answers.

True Connections in the Digital World

Ready to remove all the conversion barriers on your site? Based on Martin’s hit book, find out the three questions and answers everyone asks when they meet someone for the first time or when they arrive on your website for the first time.

These answers are the key principles in Conversion Rate Optimization (CRO), and you’ll leave this talk with the correct course to take to improve your website conversions.

  • Am I in the right place?
  • How do I feel about this site?
  • What am I supposed to do here?

In a step-by-step talk, you won’t just learn to diagnose the problems that are stopping your website visitors from engaging with you; you’ll also learn how to apply subtle yet successful marketing techniques to increase leads, subscriptions, loyalty and sales.

The Seven Deadly Sins of Landing Page Design

Learn to identify the common Seven Deadly Sins of Landing Page Design that are present on almost every landing page, and how to avoid them:

  • Unclear Call-to-action
  • Too Many Choices
  • Asking For Too Much Info
  • Too Much Text
  • Not Keeping Your Promises
  • Visual Distractions
  • Lack of Trust

This fast-paced and practical session will provide you with a crash course in landing page conversion optimization.

Small changes in web page efficiency can dramatically improve the profitability of your online marketing programs.

Your Baby Is Ugly – Rapid-fire Live Landing Page Critiques

How much your landing page stinks is really just a matter of degrees.

Bring your URLs to be reviewed, and Conversion Rate Optimization expert Martin Greif will give you some frank and straightforward feedback, and more importantly, quick and actionable tips to immediately improve performance. Guaranteed to be an educational and entertaining session!

The Conversion Maturity Model – A Roadmap to Higher Online Profits

Conversion Rate Optimization (CRO) is a necessity to thrive and survive. Unfortunately, it can often been relegated to the sidelines, and be limited to a tactical split-testing activity within the online marketing department.

The real strategic potential of CRO can’t be unleashed without considering the whole company. Optimization expert Martin Greif will describe a 360-degree vision, to evaluate your own company’s ability to use CRO as an engine for growth.

The Conversion Maturity Model objectively measures capabilities in areas such as:

  • Marketing technology and tools
  • Customer experience (online and omni-channel)
  • Organizational structure and staff skillsets
  • Measurement and accountability
  • Process and culture

Learn where you stand on this important map, and what steps you need to take to accelerate your online business.

Pivoting in Uncertain Times

Your website is crucial for your business, and influences from these uncertain times impact buying and selling behaviors.

This talk will help your business pivot during these uncertain times. Using case studies, and applying best practices to suggested websites, Martin will show you how to increase your profits by aligning your users’ needs with your website experience.

Providing visitors with an optimal user experience is more important than ever, and there are always tweaks you can make to your website today that can help you convert the traffic you’re already receiving into sales, clients, and engagements.

Interested in Having Martin Speak at Your Next Event?

“Martin gave a fantastic full-day presentation regarding Conversion Rate Optimization. He is a very engaging speaker and I learned a lot from him in a short amount of time. He motivated me to take action.”
J. Todd McCarty
Principal, Digital Marketing Strategist, WSI Marketing Upside

“Marty’s extensive experience and expertise in web development and conversion optimization make him an incredible asset for any business serious in increasing it’s bottom line.“
Zhenya Beck
Co-founder at Freightera.com

Who is Martin?
Speaking Topics
Custom Workshops
Martin’s Book
Most Recent Events
0/5 (0 Reviews)
Scroll to Top
Scroll to Top