Do Heat Maps Really Work?

Thinking of trying out a heat mapping technology? Before you do, make sure you know which heat map will work best for your objectives. You don’t want to be among the many who’ve…
Read more »

Finding User Intent Data in 2018

In 2013, much to the chagrin of many a marketer, Google removed access to search terms people use to get to a site within tools like WebTrends or Google Analytics. When Google moved…
Read more »