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PRESS RELEASE: Search Engine Watch Readers to Receive Free Book Chapter and Complimentary Landing Page Review SAN DIEGO, CA - April 29, 2008 - SearchEngineWatch.com today announced that Tim Ash, president of SiteTuners, a leading performance-based landing page optimization company, is joining the editorial staff as the "By The Numbers" columnist and landing page optimization expert. As a columnist, Ash will provide comprehensive, insightful guidance and practical strategies, and will share the skills necessary to dramatically improve bottom line results with landing page optimization, including: "Today's diverse and ever-changing Internet marketing community can require daily, hourly and even minute-by-minute fine tuning. Tim does an excellent job at explaining the common pitfalls, how to avoid them and how to execute advanced tactics," said Kevin M. Ryan, vice president and global content director, Search Engine Strategies and Search Engine Watch. As a benefit to Search Engine Watch paid subscribers, Tim Ash is providing a free chapter from his best-selling new book "Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions," published by John Wiley and Sons. The chapter "What and How To Tune: Why Your Site Is Not Perfect" features tips from "Why Your Baby is Ugly" and "Welcome to Your Brain" for uncovering problems and usability basics. In addition, he is offering complimentary landing page reviews for qualified companies based on site data rates. To receive the free book chapter and complimentary landing page review or request a telephone consultation from SiteTuners, visit http://www.sitetuners.com/contact-us.html. About Search Engine Watch Search Engine Watch provides tips and information about searching the web, analysis of the search engine industry and help to site owners trying to improve their ability to be found in search engines. The site can be accessed at http://www.searchenginewatch.com/ About SiteTuners SiteTuners delivers the best-performing alternative landing page design with a verifiably higher conversion rate. With its proprietary non-parametric TuningEngine technology, SiteTuners runs 1000x larger tests on the same available website traffic and considers variable interactions, producing much faster and better results than alternative testing methods. SiteTuners offers a choice of payment options including pay for performance -- allowing companies to make higher profits without financial risk or upfront costs. It also handles all of the work, with minimal impact on clients' staff since there is no need for conversion testing or statistics knowledge. SiteTuners is an operating division of Epic Sky, Inc., a privately held company headquartered in San Diego, California. For more information, visit http://SiteTuners.com DesignTuning, TuningEngine and SiteTuners are service marks or trademarks of Epic Sky, Inc. All other trademarks mentioned are the property of their respective owners. ###
CONTACT: Michele Moninger Press Relations, Site Tuners Michele@mambocomm.com 858-450-9872 |
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