Conversion Conference Kicks Off in San Francisco

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The more conversion changes, the more it stays the same. The explosion of tablets and smartphones make it even more critical for marketers to have a singular focus on user intent, and cull page elements.

 The rise of context and personalization makes research and segmentation even more critical to making the most of user attention. Throw in identity, location, and raised expectations about usability into the mix, and you almost have too many things for digital marketers to pay attention to. 

But again - almost.

Because this is where Conversion Conference comes in. Hone in on what's important as experts from various fields talk about the latest research about user behavior. Get the latest on eyetracking studies to help you trim product pages, learn about conversion points when your site does not have a shopping cart, or make the most out of even A/B tests that fail to increase conversion.

From creating personalized, contextual content to perfecting social media and multi-channel attribution, from interaction design that works on mobile to common e-commerce use cases for tablets, Conversion Conference has you covered as it brings together the leaders in the field, and ensures your marketing skills stay sharp in the age of mobile, personalization, and context.

Oh, and the San Francisco parties are no slouch, either, so come prepared for a good time backed by great learnings. See you there!

Check out must-attend sessions and register today.