Is it the economy or simply poor conversion?

Posted by SiteTuners | Comments


SiteTuners has one simple piece of advice – get a second (expert) opinion!

At SiteTuners we’ve launched a cost-effective service offering that will accomplish just that: our “Express Review”. During the 45 or 90 minute interactive session, our conversion experts will take you through an intense critique of your landing page or website.

The Express Review helps identify issues that may be impairing your site’s ability to influence visitors into taking desired actions.

Specifically we focus on:

  • Information architecture
  • Usability & task analysis
  • Branding & visual theme consistency
  • Page layout & design
  • Credibility and trust symbols
  • Text copy and messaging
  • Calls to action

The service is delivered live using “GoToMeeting” enabling us to record the audio and video of the session and provide a copy in Windows Media Format for later review. Addressing issues we surface will have a positive impact on your conversion rates.

Are you ready to start turning your website conversions around? Sign up now for an Express Review and get the expert advice you need to kickstart your landing page optimization efforts.


Recent Blog Posts:

Uncovering Site Problems for Landing Page Optimization, Part 1

Posted by Tim Ash | Comments

Landing page optimization and testing can often produce double-digit conversion rate improvements and transform the economics of an online business. You might know that your landing page is far from perfect, but do you know where to begin?

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Taguchi Sucks for Landing Page Testing

Posted by Tim Ash | Comments

I recently spoke on the multivariate testing panel at eMetrics in San Francisco. You would think that I dropped a hand grenade into the room when I opined that the Taguchi Method was a bad fit for landing page testing.

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Emotional Motivators in Landing Page Optimization

Posted by Tim Ash | Comments

People don't often make rational decisions. In fact, the capacity for abstract rational thought is only a recent evolutionary addition to our brains. We've mainly gotten by on our emotions and gut feelings. We may think we're approaching something rationally, but most of the time we use after-the-fact rationalization to...

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A Seat at the Table for Web Analytics

Posted by Tim Ash | Comments

I just got back from speaking on a multivariate testing panel at eMetrics in San Francisco.

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What Are You Converting?

Posted by Tim Ash | Comments

When most people think of "conversions," they think of large-scale or "macro" events, such as product sales or sign-ups for a service. Those are one kind of conversion, but there are many more events that fit the definition as well.

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HackerSafe & The Power of Trust

Posted by Tim Ash | Comments

I am often asked by people what sorts of items I would recommend testing on a landing page. There are no universal truths and your mileage may vary. However, there are common themes that work well across a range of industries.

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Your Baby's Ugly - Why You Need Landing Page Optimization Now

Posted by Tim Ash | Comments

All new parents think their drooling, wailing, wrinkled little midget is beautiful - and that's as it should be. The same seems to be true of landing pages. If an online marketing campaign is making money, it's taken as proof the landing pages are beautiful--and don't need further improvement.

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Interactions and the Power of Context

Posted by Tim Ash | Comments

What are variable interactions? Simply put, it is when the setting for one variable in your test positively or negatively influences the setting of another variable.

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